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How to Handle "Just Send Me Some Info" in Real Estate

Whether it's a seller asking for a home value by email or a buyer asking for listings, "send me some info" means they're not ready to commit to a conversation yet.

Why buyers say it

Real estate leads often get contacted by several agents at once. Asking for info by email lets them stay in control and avoid a pitch.

What to say

Label it

"It sounds like you're still early in the process."

Takes the pressure off and builds trust.

Ask

"Happy to. What's the main thing you're trying to figure out right now?"

Focuses what you send on what they actually need.

Reframe

"I'll send it today. Would a 10-minute call tomorrow help you make sense of it?"

Adds a light, valuable next step.

Mistakes to avoid

Example conversation

Seller
Can you just email me what my house is worth?
Agent
Happy to. What's prompting you to look into it right now?
Seller
We might move next year, just curious.
Agent
Got it. I'll send a value range today. Would a quick 10-minute call help you understand what's driving the number?
Seller
Sure, that could help.
Agent
Great, how's tomorrow at noon?

FAQs

Should I send an automated home value report?

It's fine as a starting point, but add a personal note and offer to explain it. Automated values often miss what makes a home unique.

How do I convert email-only real estate leads?

Ask one good question about their goal, deliver real value, and offer a short call as the next step.

How can I practice this objection?

Practice it out loud until the response is automatic. CloserPro lets you roleplay with an AI real estate buyer who says "Just send me some info" and pushes back like a real customer, then scores every response and tells you what to say next time.

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